The context of how people in america absorb media is always changing. There is no longer one box in the middle of every one’s home that brings us the news, entertainment and weather report. There are Iphones, Ipads, droids, bots, tubes and a whole bunch of other devices and websites that now deliver streaming content in realtime, and …
What is Your Church Brand Worth?
Its a question I force churches to ask themselves anytime we sit down and talk about branding and identity. I recently spoke to a church who told me they couldn’t afford to hire anchored, or any other artist for that matter, because they were a small church and had to be good stewards with the money God has given them. …